Tuesday, May 5, 2009

Hotaling advertising

Though not directly advertising Cutter Whiskey, this is a related sign because it was given out by the A.P.Hotaling Co, of Seattle, Wash. This embossed carboard piece dates from around 1890, a few months after Washington became a state. At that time, the lovely girls associated with later advertising had not reached their epitome, so this young lady is rather "owlish" in appearance. Women were just beginning to be the subjects of commercial advertising and the models hadn't developed to the point reached a decade later. Nevertheless, this is another sole surviving piece of Hotaling's ventures into the Pacific Northwest.Photobucket

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